! Expedia

The Answer to Your Hotel Advertising Needs.

Advertise your hotel on Expedia, Hotels.com, Hotwire and Travelocity by
creating sponsored listings that appear on the search results pages for your market.

Start Now »

Welcome to Expedia TravelAds

Your Ticket to Instant Advertising

Put your hotel in front of the largest online travel audience worldwide and reach in-market travel shoppers at the point of purchase with Expedia® TravelAds™. TravelAds is an auction model, pay-per-click program designed specifically for our merchant hotel partners. With online tools and reporting, you control your content and ad-spend, measure effectiveness and optimize your campaigns — all in real time.

Start Now » More Info

Choose Your Bid. Manage Your budget. It's All in Your Control.

TravelAds uses a pay-per-click model. Your hotel will benefit from increased impressions, and you'll only pay when someone clicks on your ad. You can adjust your maximum bid, and start or stop campaigns at any time.

Start Now » More Info

Clarity, Insight and Control with Reporting Tools

With TravelAds, online reporting is right at your fingertips. Because information is transparent and easily accessible, you can manage and optimize your ad campaigns. Set alerts to request daily or weekly updates by email, depending on your preferences. Either way, you'll have the information you need to gauge the effectiveness of your campaigns and improve your ROI.

Start Now » More Info

Reach Targeted Consumers at the Point-of-Sale

Your sponsored listings on Expedia, Hotels.com, Hotwire and Travelocity reach active in-market shoppers at a crucial stage in the purchase cycle. TravelAds targets shoppers by destination and travel date ranges so your message reaches the right audience at the right time. And, with over 51 million unique users worldwide, Expedia provides broad reach for your advertising campaigns.

Start Now » More Info

Front and Center—at the Point-of-Purchase

TravelAds gives your hotel premium placement across Expedia, Hotels.com, Hotwire and Travelocity. After completing the simple steps to create your ad, your message will immediately go live, connecting you with targeted, in-market consumers.

Start Now » More Info

Effective, Efficient and Measureable

Expedia reaches over 86 million unique users worldwide on a monthly basis, and with TravelAds, you're connected to our vast user base. In today's competitive market, TravelAds helps to set your hotel apart from the crowd.

Start Now » More Info

Real World Results

Click-based conversions from sponsored listings with TravelAds drive an overall 914% return on advertising spend.

* Plus, hotels receive a 40% lift in transactions and a 52% lift in market share, on average, within the first week of participating.

Make the most of your advertising spend by targeting in-market hotel consumers at the point-of-purchase with TravelAds.

* Based on gross bookings within 24 hours of ad impression. Attribution includes bookings from clicks directly on the ad plus 40% of room nights purchased by customers who booked through a regular listing after exposure to the ad. Individual results may vary.

Start Now » More Info

Instant Advertising

Getting started is easy and takes only a few minutes. Our online tools walk you through the steps to set up your account and create your first ad. Place your bid and begin driving qualified shoppers who are ready-to-purchase to your hotel's infosite.

Start Now » More Info

Easy Funding Options

You can fund your account with a credit card, PayPal™, or you can set up a billing account with Expedia. Either way, your funds are available immediately. Each hotel has a separate funding balance so you can shift funds and/or split them between hotels as needed.

Start Now » More Info

Flexibility, Control and Ease with Budget Tools

Budget Tools help you allocate funds across multiple hotels and varying periods of time to ensure that your spending does not exceed budgeted amounts. You can set daily, weekly, or monthly budgets, or you can set "No Cap" to allow bids to continually run until your funds are exhausted or another bidder displaces you.

Start Now » More Info

Bid for Top Placement in the Hotel Search Results

Start your bidding by setting the maximum amount you are willing to pay for a click. Keep in mind that you will not always pay this amount. To win the top spot you only pay one penny more than the second place bidder. And you only pay when someone clicks on your ad. That's free exposure until someone clicks.

Start Now » More Info

Contact Us

If you need assistance with any aspect of TravelAds, email us at travelads@expedia.com. To speak to a TravelAds representative, call us toll-free at 1-877-287-8635. Our support hours are 9:00 am to 8:00 pm Eastern Time.

You can also reference our Frequently Asked Questions (FAQs).

Start Now »